by chambch | Aug 15, 2013 | Learning
Don’t fool yourself. If you’re a small business owner, don’t try to copy the big guys. If you’re working with a small marketing budget, make every dollar count. Beyond using social media, are there other high-impact ways to stretch your...
by chambch | Aug 13, 2013 | Learning
Friday’s ELP meeting in Sandy (August 9) was well attended and very informative. Steve Ellis once again led our discussion, focusing on ways to make our websites attractive and enticing in order to sell something. He discussed the fact that every website is...
by sellis | Aug 8, 2013 | Learning, Technology
Imagine this: you’ve got a product. It’s polished and ready for the big league. You want it on the shelves of every retail store out there, and you have a retailer actually interested in selling it. Just one problem…you need a barcode so their stores...
by chambch | Aug 7, 2013 | Learning, Misc
Video marketing is becoming a tool that businesses can no longer ignore. The combination of plummeting costs, expanding presence, simplified production, and easy distribution has created a perfect environment for high-impact promotional videos on any budget. But not...
by chambch | Aug 2, 2013 | Government, Learning
I recently attended a convention at a glitzy Las Vegas hotel. Speaking to thousands of marketing distributors, one of the presenters joked, “You wouldn’t expect to survive if you only had one or two customers, would you?” The audience members laughed...
by chambch | Jul 31, 2013 | Learning, Misc, News
You’ve been to meetings where the content is highly theoretical. In those meetings, it takes some careful thought to apply the concepts to your business. Lately however, ELP members in Sandy have held meetings geared toward “rolling up your sleeves”...