Mark Herre: Thriving in a Google World

(Mark Herre’s presence and SEO expertise in our ELP group is invaluable. We are pleased to publish this business spotlight featuring Mark and his business, SEO Game. We hope you enjoy this article.) In the year 2000 Mark Herre stood before a roomful of fellow...

6 Tips to Say It With Video

Video marketing is becoming a tool that businesses can no longer ignore. The combination of plummeting costs, expanding presence, simplified production, and easy distribution has created a perfect environment for high-impact promotional videos on any budget. But not...

Selling to Uncle Sam

I recently attended a convention at a glitzy Las Vegas hotel. Speaking to thousands of marketing distributors, one of the presenters joked, “You wouldn’t expect to survive if you only had one or two customers, would you?” The audience members laughed...

Sandy ELP Members Are Rolling Up Their Sleeves

You’ve been to meetings where the content is highly theoretical. In those meetings, it takes some careful thought to apply the concepts to your business. Lately however, ELP members in Sandy have held meetings geared toward “rolling up your sleeves”...

A Staggering Change in the Workforce

The statistics are staggering. In the next 20 years, the percentage of U.S. citizens over 65 years old will almost double. With more than 70 million “baby boomers” reaching retirement age in the next few years, a tremendous gap in the workforce is looming....